Nodus Solutions

Website Development: How Fast is Your Website?

How fast is your website?

 

Your visitors aren’t going to wait for you, and if your website doesn’t load fast - and we mean as soon as 5 seconds - your visitors might be leaving.

In our society of everything instantly, everyone is less patient and even busier. These Impatient visitors can translate to them not looking for what you are offering if your load time is too slow. This can result in high bounce rates. Billions get abandoned in shopping carts of e-commerce sites each year, and sometimes slow loading checkout pages can be a determining factor.

Research indicates that customers love a speedier website, which is a reason Google takes into account the speed of a site in its rankings too. Low speed means lower rankings for you, and in turn, SEO strategies have gone wrong if speed is impacting your ranking.

On the other hand, a good user experience translates to more user conversions and improved customer loyalty.

Time is Money!

When it comes to the site loading speed, every second does matter.

Yes, you’ve to keep up with your competitors.

Even a slight delay of a few seconds can mean losing out on thousands of users. They can leave your shopping carts, and they can decide to not return to your site again.

This can cause you to lose out on the sales and the chance to build customer relationships.

We must focus on the customer journey. Mobile friendly isn’t an option today. You can increase sales if you have a fast, responsive mobile site. You need a responsive web design, period because everyone uses devices and your site needs to be visible on whatever a person is using.

Make customer journeys’ smoother - people need it to be hiccup-free through the final transaction. Slow pages will scare users away.

Build with the Right CMS

While you do have a good few options when it comes to website development, Wordpress remains the favorite among millions of web owners. Whether it be the ease of setting it up or the fact that you’ve got so many plugins and themes to customize your site, it just syncs in perfectly with project needs. A website developer knows to add code and can enhance even a WordPress based site to be unique for your circumstances.

It’s just a few of the things that you need to focus on to improve your customer engagement and achieve a higher ROI. It doesn’t matter whether you are a B2B or a B2B company, you cannot miss out when you make sure your website is fast enough and focus on ingredients like a responsive web design to boost sales.

The Beginner’s Guide to Responsive Web Design Services

When people first started going online, all they had were desktop computers. The CRT Screens of lower resolution meant that it didn’t matter what kinds of images were loaded or how big the text was - or how much of the screen a website occupied in general. ISP services were too slow, and the Internet was still a relatively unknown phenomenon.

 

Things have changed since then.

We go online on different devices today - laptops, computers, smartphones, tablets, television sets, or even projectors and wristwatches, for that matter. 60% of online access is through mobiles, while Cisco states that internet traffic through mobiles grew by as much as 74% in 2015.

Maintaining the user experience isn’t as easy as a result - it can get frustrating to see that a website doesn’t fit properly on a mobile screen or that a specific site has only been coded for mobile viewing when you are using a laptop or a computer.

 

Enter responsive websites.

Responsive Web design is a technique to website design that suggests that a website must react and adapt to the situation of the user and not the other way around.

Coding a responsive website is a skill that is very much in demand, and these professional services can help you out. It will make the user’s transition between devices a seamless experience.

 

What is Responsive Web Design?

Responsive web design is a method of website designing that takes a user’s access platform into consideration and displays the website in a form that suits it.

For example, if a person is using an Android smartphone which is running Google Chrome with a display resolution of 720p, a responsive website will load quicker and more efficiently. The user would not have to scroll down or sideways to access information that would otherwise be tedious.

 

How is it done?

Responsive web design services utilize an amalgamation of flexible grids and layouts, images and make use of CSS media queries intelligently. It also takes into consideration that a user might switch between devices, say a Samsung Galaxy tab and an iPhone, and in that case, the website will adapt to the change in device format and load the site accordingly.

 

Why is it useful?

Adobe reports that as many as eight customers out of every ten could stop browsing your website if it doesn’t display well on their device – and you wouldn’t want that.

You don’t need to code for each different device format. It’s easy, and there is no reason not to have a responsive site - your website automatically optimizes itself for better for viewing purposes.

 

 

All About Web Developers

Web Developer Skills

Web developers are detail-oriented, focused and can concentrate. They also have a balance of creativity and are usually involved in the website design to make sure it is functional yet appealing. Every web developer needs to have customer-service skills too so they can communicate well with each client and respond promptly to answer questions and requests.

 

What does a Web Developer do?

A web developer creates, develops, and implements a web design. They are responsible for creating the look and function of the website. Additionally, they are also responsible for the function and performance of the site along with technical aspects such as speed and user capacity.  Some web developers also create content for the website.

 

Diversity and Flexibility

Web developers will usually be the person discussing the need and design of the website. They will create and test the function of the site. A web developer will write any code used on the website and work with other team members to get the project completed on time and successfully. Some of the team members can include graphic designers, content providers, and audio and video professionals. Project management is often part of a web developers workload as they oversee pulling several pieces together to create one great website. A web developer may also monitor and provide statistics and analytics regarding your site after it is operational.

 

 

A Hero Is Disguise

A web developer will bring their client's idea and vision to life with a website. They will ask a lot of important questions before they are even able to provide a quote. This is because the functions of each site are different as well as the number of pages and details necessary. A site with payment processing, integrated video and audio are going to be more expensive than a 4-page website with only a contact form. Many web develops will also offer services to maintain your website and keep it updated ensuring it operates correctly.

 

 

Why is a Responsive Web Design Necessary?

Nearly a decade ago, a web developer would recommend developing numerous websites to accommodate how your site was being viewed. This system wasn't perfect, but it did help the website to look and function no matter what device was being used.

Responsive web design is no longer debatable. It is essential to keep up in today's world. Google is now prioritizing mobile-friendly sites in its search results algorithm.

 

 In 2010, Ethan Marcotte published an article on A List Apart discussing the various devices, and he is credited with coining the term "responsive design."

The days for having multiple websites to accommodate devices are over. The days of designing a single website for the desktop screen are also over. Responsive web design is necessary to compete as viewers will move on to the next site if yours does not work or function properly on a smart device.

We are all using responsive website design without even thinking about it. Consider how often you are using a device instead of a laptop or desktop. More than half of website traffic in the US is from mobile devices. Responsive web design is what makes this possible.

A web developer designs and codes a website to provide a positive viewing experience as it responds to a mobile device's screen size. Responsive web design will utilize flexible images, fluid grids and CSS styling to help keep it functioning and looking its best on any device.   

 

It is essential for your web design to be responsive and to work on a variety of versions as everybody doesn't always have the latest. It takes continuing adapting to keep up and check your website on as many devices as possible to see how it works. Hiring a professional who works hard to stay current with the latest responsive web designs will save you time, frustration and money as your website will be adaptable on nearly anything someone selects to use. There is not a  “magic size.” There are numerous devices still functioning, and model sizes and screen resolutions continue to change.

Responsive web design will provide a positive user experience. It is more than converting the size. It needs to be easy to read as well as provide a seamless function. Flexibility is a crucial factor to keep in mind so each user can have a great experience on any device.

 

 

Is Your Web Design Working For You

We understand that you have great content that will make a difference in the lives of your audience. Maybe you aren’t getting the results you want from your website. We create a web design that will enhance your content to give visitors the excellent website design and function they expect.

If your current web design is not attractive, your audience will not stay on your website long enough to read your content as they won’t engage. Nearly half of all people visiting a site say the web design is an essential factor used to determine the credibility of a business.

Also, because of the use of mobile devices, a responsive website design is crucial and is not something that can be ignored.

 


To attract and maintain your audience, your business might need to revamp your current web design. If you are beginning a new company, web design will make or break the experience of your target audience. 
 
Factors To Consider About Web Design

Does your web design function smoothly?
Any function offered in your website needs to work seamlessly. If there are hiccups or quirks in it, stop and get the web design done better, so you don’t lose a customer. People do not take the time for workarounds. Most will never contact you to tell you about a web page or contact form is not working.

Responsive Web Design
If your web design does not function properly on a mobile device, it is time to revamp your website. As you select a website design, having or not having a responsive web design is no longer an option. Your business needs a responsive web design to be competitive as many people shop from their mobile device and most people favor a mobile-friendly web design.
 
Brand and Image
Your web design and image should be consistent on all platforms. Providing the same message and the same images will help your web design be more effective in getting your message to your audience.

 

Let your content shine
As mentioned above, web design can enhance your content which should be relevant and fresh. Your content can improve your website’s SEO efforts and conversion rates as well as boosting customer retention rates. The content needs to be quickly discovered on your web design for optimal effectiveness.

Time for a revamp of your web design
If you are not obtaining the results you want and if your customers are not taking the action you want them to take, it could be time to discuss revamping your web design. This discussion should include exploring and discovering the problem. Maybe the call to action buttons are not in the best position or perhaps the checkout process is too complicated. Whatever it is, from a web design taking too long to load to a lack of motivation to your audience, the problem needs to be pinpointed.


In summary, your web design needs to function smoothly and consistently. It needs to deliver results. Your web design also needs to be a responsive web design and provide your audience with trust and the desired content when they visit.

I Need A Website And Do Not Know Where To Begin

Great website designs are going to have balance, contrast, emphasis, consistency, and unity. There's a lot that goes into a web design that is appealing to your audience. Many factors are considered, implemented and developed to create the look and feel that is desired and will get results. The right website is also going to be fully functioning while being appealing, quick to load, and is easy to navigate.

There's a lot that goes into a website that many people do not realize, especially if you are not a skilled website designer, graphic designer, or web developer. While it isn't rocket science, many platforms work so you do not have to know design or coding to build a website on your own. While everyday people can make a site on their own, there is still much value in hiring a skilled and experienced web development team to help your web presence be its absolute best.

 

Who To Hire?

One of the most important aspects of hiring a web developer is being able to communicate. If there is a clash of personalities, lack of communication or you are not comfortable with the web developer, move on despite their expertise. You will need to be able to respect, get along, listen, discuss and feel comfortable doing so with the web developer you select for your website design.

 

What Do You Want?

Next, you will need to know what you want your website to accomplish. Your web developer must know what needs to be delivered before they can tell you yes or no on doing it and to give you a price or timeline.

Decide if you are utilizing one web developer with the skills of website design and website coding or if you are going to find different experts to get each of the jobs completed that are more behind the scenes.

 

Website Designer

Website designers implement your vision by creating and developing an attractive website design.

 

Web Developer

Web developers take the website design and create a fully functioning website using the website design. A developer develops each section or page of the site. Web developers and website design can be confusing terms. Typically, your web developer will also be providing the website design.

 

Graphic Designer

Behind the scenes, there is another expert who can be involved in the website design and development process, and that is a graphic designer. A graphic designer will focus on creating images such as logos, header images, banner images, button designs, and icons.

Sometimes your web developer will also be skilled at website design and graphic design as well. Sometimes you will want a separate graphic designer for your image needs. Some graphic designers do not design websites or write code.

 

Create A Team or Hire A Team

Sometimes you need to create your dream team, and sometimes you find it all in one pool of talented people within one organization that is used to working together and making your dream happen.

The PROs of selecting a team instead of discovering one is you are working with individuals who already know each other's strengths and weaknesses and how to work together for the good of their clients. You also get to choose each individual you will be interacting with about your website.

The CONs of selecting an experienced team is that you do not get to select everyone that is part of the team. You also will be hiring, tracking, and keeping up with more people and projects as well as most likely be spending more money.

 

 

 

Why Do I Need A Responsive Web Design?

Nearly a decade ago, web design was created for desktop first, and mobile design was an afterthought. In 2010, Google announced that mobile design should be put first. Today, mobile users outnumber desktop users.

A Responsive Web Design Will Perform Better In Search Engines
Today, responsive web design will be prioritized by google, and it needs to provide an excellent online experience for the users. Most people are reliant on smartphones for everything from directions to last-minute lunches to a needed product. A smartphone is more likely to be used to purchase something quickly with a spontaneous decision than it was a year ago.

Easy To Navigate and High Functioning Web Design
A web design with a clean design that is simple to navigate will reduce bounce rates. The responsive web design needs to have easy-to-use contact forms to make it simple for your customer to reach you.

What Is A Responsive Web Design?
A responsive web design visually adapts to whatever screen your audience is using. This mobile-first web design also involves developing, understanding and implementing micro-moments.

What Are Micro-Moments?
Micro-moments are the reason your target audience is using their smartphone to solve a problem and find an answer:
* Need To Know
* Where To Go
* Something To Do
* Need To Buy

Now, Not Later
Today, we are busy and want it all now. In a minute, we think of what we want and search for immediately meeting that need. There's less research, less debate, less comparison, less loyalty, and super quick decisions are made.

Why Do I Need A Responsive Web Design?

There’s many reasons why you need a responsive web design. Your web design needs to provide the answer to your target audience and give them a solution. Capturing the audience in the micro-moments and utilizing a responsive web design can set you ahead of your competition.

2019 Website Design Success Tips

A professional website developer will help you harness the power of your website design to attract your target audience. With your audience being more and more distracted, being at the top of search engine results to appear in front of them in a keyword search is vital. Once they click on your website, everything needs to look great and function perfectly to keep your audience on your website long enough to learn about what you offer.

Tips For A Successful Website Design

CHANGE
It is essential for your website design to change and adapt as your audience changes and to keep up with the continually growing technology. It is all changing very quickly, and while it seems impossible to keep up with, it is crucial to work with a web developer who delivers reliable results. 

CONVERT
A talented website developer will find creative ways to interact and convert your customers using website design. Your web developer is an expert and someone you need to trust to help you stay ahead of your competition. Mobile friendly website design and function is imperative, and website developers should be building for mobile first.

ATTRACTIVE
Popular website designs for 2019 include minimalist designs. Audiences want website designs that are easy to use and aren't going to spend time learning to navigate your website. Web developers are using bright colors, natural shapes and interactive backgrounds to keep the attention of your target audience.

FUNCTIONING
Websites need to be updated and redesigned. You should have an ongoing relationship with your web developer. This will help your website design have the functionality it needs as well as a fresh look to keep it appealing to your customers.

QUALITY
Outperform your competition by providing your audience with unique content that they cannot obtain elsewhere. This could be through branded video, seamless tools providing outstanding functionality, or great focus on how you solve their problem.

MINIMALISTIC
A great web developer knows that less is more and doesn't want to create a chaotic website design. The best website designs are minimalistic while making a significant impact.  In today's distracted world, your website design needs to stay focused, direct and provide your audience with the answers they need and provide a positive user experience.

 

The days are long gone where you can have a website built and think you are finished with it. A business needs to be responsible with their web presence to stay competitive. A website that hasn’t been updated for a year or two is not going to function well and will not hold the attention of your audience.

The importance of a website design with a strong user experience

User experience continues to be one of the most critical elements of a successful website design. A user-friendly website increases a brand’s effectiveness with customers as well as improving conversions and growing revenue.

Each user on a website needs to have a positive experience obtaining precisely what they were seeking without searching for it. If they cannot find it on a smoothly functioning website design, they will quickly continue their search elsewhere.

Hiring a professional web developer who is experienced with website design is going to help you be able to provide your user with the best experience. A web developer will know which tools to utilize and how to use resources to create a user experience which is positive and can result in them taking the desired action.


Tips on How To Build A User-Friendly Website Design

 

Know Your Audience
To be able to provide the user with a positive user experience, it is essential to understand your website visitor. Your audience determines the style of your website design, the tone of your text, and the structure of your site.

Easy To Consume

A user-friendly website design is going to provide immediate answers to the problem. Typically, less “marketing” is going to be more as the audience just wants an answer, not to be “sold” something. Explain what you do as quickly as you can.

Simple Navigation
If possible, minimize choices and make the sections flow. Keep it simple and easy for your user's journey on the website. Most consumers will not return to a website where they have had a bad experience. 

Keep it simple

Your website design and user experience are crucial. The words selected to use on your website is going to make a difference. People visit many sites, and your message needs to speak directly on solving their problem or improving their lives.

Responsive Web Design
A responsive web design is crucial for user experience and will adapt easily depending on what medium is being used to search. Most consumers will immediately move onto another website if they experience one that is not displaying correctly on their device.


Your website design needs to give your audience the content they need easily and quickly. A great website design will also be effectively optimized while providing a positive user experience, so they never feel the need to move on to your competitor.

Outsourcing Web Design Tips

Every company needs a great web design. There’s no debate there, and the big debate comes in when you are trying to decide whether to do it yourself or to outsource your web design. Cost is an important factor to consider as you find the right web design solution for your circumstance.

If you have the skills and are in a position where you can dedicate the necessary time to put into creating a web design, then a DIY approach could work for you. Doing the project yourself will take a considerable amount of time. Seeking, finding and implementing a team of talented individuals to hire to pay an in-house web development team can be very expensive. Often, this is why outsourcing to a web design organization can be an easy and cost-effective way to get the results you want.

 

If you don’t want to go through recruiting an in-house team or your company cannot afford one, then outsourcing your web design needs can save you money. Before you fill out the contact form or make a call to a web design company, here are a few tips to help make the process as smooth as possible for everyone involved. Most importantly, these steps could save you money and help you end up with the exact web design you imagine.

Out-Sourcing Web Design Tips

About Your Project
Before you begin, know what you want and need. This is where you will explain your expectations, describe the details of your project and the results you want. Let the web design company know if you are just beginning, doing updates or getting a needed facelift.

Pricing
Web design prices vary greatly. The lowest price possible isn’t always going to give you a high-quality web design. Keep in mind, your goal for having a web design is to gain customers through your web traffic. This web design needs to be high-quality and function well.

Factors Impacting Cost
* The complexity of the web design
* The functional needs of the site
* Number of pages

Communicate
Once you have selected a web design organization, be prepared to ask questions and answer all of their questions as thoroughly as possible. It is recommended to establish check-in dates so you can see progress and stay informed. A web designer who produces high-quality sites may offer suggestions or changes. It is their area of expertise, so be willing to listen as their insight could be very valuable for your web design.

Once you have established this relationship and you are happy with the work, remember to stay in touch and contact them in the future with little or big website design needs that you may encounter.